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New Destination Osoyoos manager plans to focus on town’s economic development
Destination Osoyoos (DO) is expanding its role into economic development for the Town of Osoyoos with the hiring of Gail Scott as managing director.
Scott stepped into the new position late in April, filling a spot that has been vacant for more than a year since former executive director Jo Knight was terminated.
With her focus on economic development, however, Scott’s role will take a different direction.
Scott has served in a number of economic development senior positions in B.C. and Alberta, both in government and in quasi-government organizations.
“I’m going to be looking at our business attraction opportunities, not just tourism attraction opportunities,” said Scott.
Scott will report directly to the DO Board of Directors and will work with Brianne Hearle, who will continue to serve as marketing director.
“I am absolutely impressed with Brianne,” said Scott. “I was blown away by her confidence, her level of understanding. Her experience for a young woman is incredible.”
Scott noted that Hearle has run DO on her own for the past year and there will be some shift in responsibilities.
Hearle will continue to work in areas that are her strengths, including public relations, marketing, tourism, attractions, and event planning, said Scott.
Between 2009 and 2013, Scott worked for economic development organizations in Olds, Alberta and in Leduc-Nisku. Prior to that, her first job outside government was with Venture Kamloops between 2008 and 2009.
In her earlier career, she worked with the B.C. Ministry of Small Business, Tourism and Culture for 17 years serving in virtually every department in that ministry.
Her most recent position was a brief stint with the Peachland Chamber of Commerce, but she acknowledges it wasn’t the right fit for her background.
While serving in Olds, she was involved with major projects that saw that community of 8,500 develop its own ultrafast gigabit-per-second internet and also develop a retail power company.
Scott said she was attracted to Osoyoos both for the job itself and for the beauty and climate of the community and region.
“I suppose I’m a bit of a workaholic,” she admitted. “I don’t know how not to work. I love my work, so I’m always looking at the interesting parts of the job that fit me.”
Her life isn’t only work, however. She loves touring small communities and looking at how people make their living, she said.
She also enjoys cooking and collecting art and is looking forward to the arrival of her new golf clubs that have been stored in Edmonton.
Scott said she is also happy to be close to her son in Kelowna and her grandchildren.